Promotion & Sweepstakes
How Your Sweepstakes Rules Can Protect You
August 7, 2015Here’s a great court case that proves the power of having well-drafted rules for your contest or sweepstakes. Even better, the court case involves a plaintiff unsuccessfully suing the FTC.
Read More...Sweepstakes and Prize Offers Create Interdisciplinary Legal Risks for Marketers
March 8, 2013Consumers love prizes, but they hate being deceived by illegal and false promises of prizes. They especially hate when they have been lured into giving away personal information or spending money needlessly. Sweepstakes and contests require detailed legal vetting, but so do the advertising and marketing messages that accompany these prize promotions.
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