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Promotion & Sweepstakes

Sweepstakes or Contest Legality: How to Avoid Entrant Confusion

February 1, 2021

A sweepstakes or contest may suffer from legal risk because of lack of attention to the consumer experience and entrant confusion.

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Auto-Renewal Subscriptions Face New Legal Requirements in New York

November 23, 2020

In November 2020, New York passed a new law with detailed requirements for auto-renewal subscriptions. Learn about compliance here.

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Ghost Kitchens: Intellectual Property Protection and Branding

November 12, 2020

Kyle-Beth Hilfer spoke about the pandemic’s effects on restaurants’ intellectual property protection and regulatory issues with branding ghost kitchens.

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Hot Advertising Law Issues: Summer 2020 Recap and Predictions

September 14, 2020

This summer, brands scrambled to launch in e-commerce, to attract and retain customers, and to differentiate themselves. Here are ten hot advertising law issues that emerged in the Summer of 2020.

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A Q&A on Virtual Arbitrations during Covid-19

June 30, 2020

Arbitrator Kyle-Beth Hilfer sat down for a Q&A through the New York State Bar Association about presiding over a virtual hearing during the pandemic.

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U.S. Supreme Court Ruling: Why Trademark Searches Could Actually Save you Money

April 24, 2020

Skipping trademark searches may cost you your profits if your trademarks infringe on third party’s rights. This week’s U.S. Supreme Court decision in Romag Fasteners, Inc. v. Fossil Group, Inc. underscores why trademark searches can actually end up saving you money.

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