Advertising and Marketing Law
Protecting A Restaurant’s Intellectual Property (and More)
October 21, 2019Protecting a restaurant’s intellectual property is about more than its trademarks and copyrights.The restaurant industry is in a state of transformation as it accesses technology and maintains connections with customers in exciting new ways. As a result, multidisciplinary threats to a restaurant brand’s reputation loom large. On November 26, 2019, Kyle-Beth Hilfer will present a CLE webinar “Protecting Intellectual Property in the Restaurant Industry: Trademarks, Copyrights, Social Media, and Marketing Issues.”
Read More...Women Owned Law Selects Kyle-Beth Hilfer for “Member Spotlight”
October 1, 2019In September 2019, Women Owned Law selected Kyle-Beth Hilfer for its monthly “member spotlight” interview. You can get to know Kyle-Beth and her law practice better by reading the full interview.
Read More...Using ADR to Resolve Intellectual Property Disputes
May 17, 2019Intellectual property litigation is on the rise, and so is alternative dispute resolution (ADR) to resolve these matters. In June 2019, Kyle-Beth Hilfer will leverage her years of experience as an ADR neutral to moderate two panels that consider the options for using ADR in intellectual property litigation.
Read More...FAQ on Cannabis Trademark Applications
May 15, 2019Cannabis, CBD, Hemp. The products are in the news and on the shelves. Businesses should be considering filing for trademark applications to protect their intellectual property. This article answers your FAQ re cannabis trademark applications.
Read More...Trademark Concerns for Restaurants
March 6, 2019As restaurants turn increasingly to social media to lure in patrons, their legal exposure increases. On March 19, 2019, Kyle-Beth Hilfer will present at the New York County Lawyers Association’s CLE entitled “NYC Restaurant Law: Are You Ready for Business?” She will discuss best practices for protecting the restaurant’s intellectual property and promoting the brand lawfully. Below is a preview of her discussion on the most pressing concerns relating to restaurant trademarks.
Read More...Legal Problems with Loyalty Programs
December 7, 2018Many brands are offering loyalty programs to reward customers’ fidelity and capture data about their guests. This blog introduces many of the legal problems associated with implementing and running loyalty programs.
Read More...