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How To Make Sure Your Trademarks Are Not False Advertising
November 2, 2021A trademark may convey a false advertising claim, especially when surrounded by unsubstantiated advertising claims that mislead consumers.
Read More...ALERT: FTC Warns Ad Industry About Reviews and Endorsements
October 13, 2021The FTC warned over 700 advertisers and agencies that it intends to regulate the industry’s use of reviews and endorsements.
Read More...Background Checks: An Essential Tool for Influencer Marketing, Sweepstakes, and Contests
July 12, 2021Specialized background checks are highly recommended to protect brands using influencer marketing or publicizing prize promotion winners.
Read More...How Brands Can Fight Online Defamation
May 10, 2021Brands often wonder how to protect themselves from online defamation. This article explores legal options.
Read More...Best Practices for Online Arbitrations and Mediations
April 14, 2021Online arbitrations and mediations require effective neutral preparation and advocacy to be successful. Read best practices here.
Read More...Hilfer Law Recognized as 2021 Women Legal Entrepreneur of the Year
March 18, 2021Kyle-Beth Hilfer, Esq. was honored to receive the Women Owned Law (WOL) 2021 Women Legal Entrepreneur of the Year Award.
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