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Copyright Law

NFTs and Loyalty Programs: Essential Legal Questions for Marketers

September 21, 2022

NFTs are driving loyalty programs and rewards. Brands should understand the essential legal issues of combining NFTs and loyalty programs.

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The NFT Marketplace: Philosophy, Legal Issues, and Risk

April 25, 2022

The NFT marketplace has exploded, and so has legal risk for its participants. Commercial entities and consumers alike see NFTs as marketing tools, investment strategies, and business drivers. All participants are trying to determine the rules for the road, philosophically as well as legally. This blog focuses on the philosophical underpinnings of the NFT’s ecosystem and associated legal issues.

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Hilfer Law Recognized as 2021 Women Legal Entrepreneur of the Year

March 18, 2021

Kyle-Beth Hilfer, Esq. was honored to receive the Women Owned Law (WOL) 2021 Women Legal Entrepreneur of the Year Award.

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Sweepstakes or Contest Legality: How to Avoid Entrant Confusion

February 1, 2021

A sweepstakes or contest may suffer from legal risk because of lack of attention to the consumer experience and entrant confusion.

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Ghost Kitchens: Intellectual Property Protection and Branding

November 12, 2020

Kyle-Beth Hilfer spoke about the pandemic’s effects on restaurants’ intellectual property protection and regulatory issues with branding ghost kitchens.

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U.S. Supreme Court Ruling: Why Trademark Searches Could Actually Save you Money

April 24, 2020

Skipping trademark searches may cost you your profits if your trademarks infringe on third party’s rights. This week’s U.S. Supreme Court decision in Romag Fasteners, Inc. v. Fossil Group, Inc. underscores why trademark searches can actually end up saving you money.

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