Advertising and Marketing Law
Mandatory Mediation: How Litigation Counsel Can Participate and Thrive
December 2, 2022Some commercial disputes end up in mandatory mediation. In these instances, parties and their litigation counsel may feel like prisoners of the process. They may emotionally analogize mandatory mediation to their experience as a student in high school: endure and survive rather than participate and thrive.
Read More...NFTs and Loyalty Programs: Essential Legal Questions for Marketers
September 21, 2022NFTs are driving loyalty programs and rewards. Brands should understand the essential legal issues of combining NFTs and loyalty programs.
Read More...The NFT Marketplace: Philosophy, Legal Issues, and Risk
April 25, 2022The NFT marketplace has exploded, and so has legal risk for its participants. Commercial entities and consumers alike see NFTs as marketing tools, investment strategies, and business drivers. All participants are trying to determine the rules for the road, philosophically as well as legally. This blog focuses on the philosophical underpinnings of the NFT’s ecosystem and associated legal issues.
Read More...Automatic Renewal Subscriptions: New Legal Issues in 2022
January 10, 20222022 ushered in a flurry of new laws regarding automatic renewal subscriptions, free trials, negative option plans, with new headaches for marketers.
Read More...Background Checks: An Essential Tool for Influencer Marketing, Sweepstakes, and Contests
July 12, 2021Specialized background checks are highly recommended to protect brands using influencer marketing or publicizing prize promotion winners.
Read More...How Brands Can Fight Online Defamation
May 10, 2021Brands often wonder how to protect themselves from online defamation. This article explores legal options.
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