Mobile Marketing
Hot Topics in Advertising Law 2024: Priorities and Risk Mitigation
February 13, 2024In 2024, brands and their agencies confront a heightened regulatory environment. They should address twelve hot topics in advertising law.
Read More...Automatic Renewal Subscriptions: New Legal Issues in 2022
January 10, 20222022 ushered in a flurry of new laws regarding automatic renewal subscriptions, free trials, negative option plans, with new headaches for marketers.
Read More...Hilfer Law Recognized as 2021 Women Legal Entrepreneur of the Year
March 18, 2021Kyle-Beth Hilfer, Esq. was honored to receive the Women Owned Law (WOL) 2021 Women Legal Entrepreneur of the Year Award.
Read More...Sweepstakes or Contest Legality: How to Avoid Entrant Confusion
February 1, 2021A sweepstakes or contest may suffer from legal risk because of lack of attention to the consumer experience and entrant confusion.
Read More...Auto-Renewal Subscriptions Face New Legal Requirements in New York
November 23, 2020In November 2020, New York passed a new law with detailed requirements for auto-renewal subscriptions. Learn about compliance here.
Read More...New FTC Guidance: How to Avoid Legal Problems with Influencer Marketing
November 26, 2019In November 2019, the FTC issued its “Disclosures 101 for Social Media Influencers.” This blog addresses some frequently asked questions that this firm’s clients ask about influencer marketing.
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